Paid campaign management — we check before we spend.
Ads on Google and Facebook can bring customers tomorrow morning. Or burn a budget. How do you know?
The campaign ran. The budget's gone. And the customers?
What we do differently
First of all, we check whether paid ads even fit your business
Every shekel measured: what each customer cost to reach us, and which campaign they came from
Budget and terms in writing up front
What doesn't work gets stopped. No ego.
How it works
We define what a "result" means before spending
Not just clicks and views. We want to know whether the ad brought a contact, a purchase, or a potential customer.
We link every ad to its result
Using GA4 and tracking of the key steps, we know which ad the customer came from, what they did on the site, and whether they called, sent a WhatsApp, or filled out a form.
We see where the money is producing results
We compare ads and channels, and know what each potential customer cost us.
We focus the budget on what works
An ad that brings customers gets strengthened; one that spends with no result gets adjusted or stopped.
Meaning, we don't ask: did the ad bring visits? We ask: how much did we spend, and how many actual customers did it bring?
Before you put another shekel into ads —
let's check together whether it should be there at all.